Dan Pink’s A Whole New Mind blog is always good reading, especially when he highlights a website with numerous lessons to teach, like Chillcasting–a business inspired by Dan’s book, A Whole New Mind.
Note the simplicity of the layout, the offer’s simplicity and value proposition, and the way the offer pre-qualifies those who take advantage […]

Mark Klein’s Loyalty Builders represents the cutting edge of customer relationship management research and behavioral targetting.
Learn more as Roger C. Parker interviews Mark Klein on this week’s Guerrilla Marketing Association call. Details here.