Dec

29

Find a word by searching for its opposite

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Often, the easiest way to come up with the perfect title for a project, or jumpstart a stalled project, is to search for antonyms of similar words. Antonyms are words that are exactly opposite in meaning.
For example, if you can come up with a word similar to the one you’re looking for, visit www.dictionary.com, select […]

Dec

28

Have you discovered dictionary.com?

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One of the best ways copywriters, business owners, and marketing professionals can overcome writer’s block and get their creative juices back on track is to visit www.dictionary.com.
Dictionary.com is a free site easily accessed from the Mozilla Firefox toolbar, or from a downloadable toolbar you can add to your browser.
When searching for inspiration, Dictionary.com’s […]

Dec

27

Help for choosing the right typeface designs

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I’ve long been a fan of Jim Krause’s “Idea Index” series of books. Individual volumes in this small format/high-inspiration series focus on offering pragmatic advice for graphic designers looking for quick help and inspiration in working with color, layout, and photographs.
Now, there’s Type Idea Index: The designer’s ultimate tool for choosing and using […]

Dec

26

Publisher 2007, Impressions: #3 Compress Picture

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Desktop publishers will appreciate Microsoft Publisher 2007’s implementation of the Compress Picture feature already found in Office 2003 programs like Word and PowerPoint.
File “bloat” has been a problem for many Publisher 2003, and earlier, users. When an imported graphic is resized and cropped in Publisher, the resizing and cropping only affects the image in […]

Dec

24

Saving time with Mindjet map parts

Filed Under Mind Mapping, Site Reviews | 2 Comments

Here’s a time saving tip that any mind mapping enthusiast, or user of Mindjet’s MindManager 6.0 Pro, can take advantage of. MindManager’s Map parts feature can save you time and greatly enhance the communicating power of your mind maps.
Map parts are like “custom template elements” that consist of a topic (or topic plus […]

Dec

22

Publisher 2007, Impressions: #2 Font Schemes

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One of the most important capabilities added to Microsoft Publisher 2007 is the ability to create your own Font Schemes.
Introduced in Publisher 2003, Publisher’s Font Schemes allowed you to select from various combinations of text and heading fonts. The problem was you could not create your own combination, you had to choose from a relatively […]

Dec

22

Publisher 2007, Impressions: #1 Introduction

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Forced to select a single word to describe the advantages that Microsoft Publisher 2007 offers over Publisher 2003, the answer would be “Easier.”
I is significantly easier to use Publisher 2007 to create attractive, easy-to-read desktop published marketing materials. Many Commands and features that were previously hard to find have been made easier to locate. In […]

Dec

18

Marketing resource for authors and publishers

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Brian Jud’s Book Marketing blog is a valuable resource for authors and publishers who need to look beyond the big store chains in order to survive.
Brian specializes in special markets–non-traditional ways to approach specialized market segments. The blog format is perfect for Brian, who has a unique, 30-year, perspective on book marketing. If you like […]

Dec

16

InDesign keyboard shortcuts poster

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The latest issue of always helpful Design Tools Monthly mentioned a great resource: an 18 by 26 inch, 4-color, 2-sided poster listing available keyboard shortcuts for InDesign. Containing both visible and invisible shortcuts, this $15.00 poster can quickly save you lots of time. details

Dec

12

How literate is your home town?

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Want to get noticed? Do what Central Connecticut State College did: they located a topic of interest to a lot of people, and prepared a detailed research study on reading habits that permitted individuals to compare their city with national norms.
Result? national promotion in the media, including America Online!
Question: What topic can […]

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