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Jan
16
Newcomers to design unsure of how to choose the right type size will appreciate the AutoFit Text… command, Format, AutoFit Text. This is especially useful when creating flyers and you don’t know what type size to use for headlines or descriptive text. Choose the Best Fit option, and Publisher will increase or decrease type size […]
Jan
16
Publisher 2007 allows you to create vertical text boxes, which eliminates the need to rotate text boxes after creation. You can also set up a vertical baseline grid. These features will be especially useful for useful graphic designers creating postcards or business cards. related topics
Jan
16
Microsoft Publisher Overlooked Commands #13
Filed Under Books, MS Publisher | 1 Comment
Beginning with Publisher 2003, the new Headers and Footers feature makes it easier to add information intended to appear at the top and at the bottom of each page. This makes it easier to insert and fine-tune the position and formatting of publication titles, section numbers and titles, chapter numbers and titles, and page numbers. […]
Jan
16
Inc. Magazine: Anatomy of a Sticky Message
Filed Under Books | Leave a Comment
Page 49 and 50 of the January, 2007, issue of Inc. Magazine features Chip and Dan Heath’s new book Make It Stick: Why Some Ideas Thrive and Others Die. which studies the DNA of effective communications. The book is also featured in the current issue of Fast Company.
Make It Stick appears solidly headed […]
Jan
13
I have been spending a lot of time recently with Jim Krause’s Type Index. It’s a great book with great writing and great visuals. It contains over 650 illustrations and over 150 different typefaces.
The book’s format brings up some interesting graphic design points. For example, one of the appeals of Jim Krause’s “Index” books–other […]
Jan
8
Plan your way to marketing success
Filed Under Books, Mind Mapping | Leave a Comment
Did you resolve to do a better job of planning your marketing this year?
If you’re looking for a way to create a simple framework for marketing success, a way to leverage multiple online and offline marketing tools, you’ll want to download a free copy of the latest issue of my design to sell newsletter.
It […]
Dec
27
I’ve long been a fan of Jim Krause’s “Idea Index” series of books. Individual volumes in this small format/high-inspiration series focus on offering pragmatic advice for graphic designers looking for quick help and inspiration in working with color, layout, and photographs.
Now, there’s Type Idea Index: The designer’s ultimate tool for choosing and using […]
Dec
8
Recommended introduction to mind mapping
Filed Under Books, Mind Mapping | 1 Comment
Chuck Frey’s recently published Power Tips and Strategies for Mind Mapping Software is an excellent introduction for those interested in adopting this powerful tool. It’s 54 pages of single-spaced type provides an introduction to the power of mind mapping and how you can tap into its power, It also contains a glossary of frequently-encountered terms […]
Dec
4
Hartley & Marks publishes some of the world’s best books on type, including Robert Bringhurst’s highly acclaimed Elements of Typographic Style. (See required reading)
Graphic designers and desktop publishers will be pleased to hear that they have recently published another “must have” typographic reference book, Robin Dodd’s From Gutenberg to Open Type.
The large format From […]
Nov
20
Required reading you will enjoy
Filed Under Books | Leave a Comment
Often, some the best books–in terms of content–are the hardest to read. Exceptions do occur, of course, and one of the best combinations of content and style is Robert Bringhurst’s The Elements of Typographic Style.
In many ways, this is the perfect book. The writing style is engaging, the content is organized and concisely presented, […]