Jun
13
Blogs: Mad About Design offers graphic designers hundreds of inspiring ideas for your blog, or your client’s blog
Filed Under Blogs, Branding, Design, RESOURCES | Leave a Comment
Designers looking for hundreds of creative and inspiring blog design ideas in one place should visit Blogs: Mad About Design, just published by Spain’s Maomao Publications. You’ll find page after page of creative and inspiring blog design ideas, from conservative to the cutting edge, each professionally executed created by designers around the world.
Blogs: Mad […]
Mar
10
Discover the branding power of Stone Serif, Stone Sans, and Stone Humanist
Filed Under Branding, Typography | Leave a Comment
If you are looking for a typeface family that will never fail to satisfy, explore the Stone family, designed by world-famous type designer Sumner Stone. The Stone family includes Stone Serif, Stone Sans, and Stone Humanist. Within this family, which also includes Stone Informal, there is enough variety to brand your communications, yet permit you […]
Jan
17
Before and after graphic design makeover–see a newsletter turn into a magazine!
Filed Under Branding, Newsletters | Leave a Comment
Graphic designers and business owners interested in publication makeovers are invited to check out an online interview and slide show showing Planning Magazine’s transition from a newsletter to a magazine. Planning, published by the American Institute of Certified Planners, began as a newsletter, and during its life, has undergone many makeovers.
You can view the various […]
Jan
3
Using photographs to brand your business
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Cathy McNeil, from Grass Fed & Healthy, where you can learn more about the health benefits of eating grass fed beef, shows how you can use everyday photographs, such as those you take looking out your office window, or while walking around your property, as the basis of a strong visual branding program.
Each week, on […]
Jan
2
Branding MindManager mind maps, Part 3: Adding backgrounds
Filed Under Branding, Mind Mapping | Leave a Comment
One of the most obvious ways you can visually brand your mind maps created with Mindjet’s MindManager 7.0, or other mind mapping programs, is to add a distinct background. Backgrounds help set your maps apart from your competition. They also help you project a professional image by making your maps consistent with your other […]
Jan
1
Branding your MindManager mind maps, Part 2: headers and footers
Filed Under Branding, Mind Mapping | Leave a Comment
One of the best ways you can enhance your firm’s image in your client and prospect’s mind is to modify the headers and footers of mind maps created with Mindjet’s MindManager 7.0 Pro. Clients and prospects will note your professionalism When when the appearance of your mind maps matches your other online and print marketing […]
Dec
14
Branding your MindManager mind maps, Part 1: Borders
Filed Under Branding, Mind Mapping | Leave a Comment
Although most entrepreneurs and marketing managers agree that all of a firm’s print and online communications should project the same image, many mind mapping users fail to use all of the design capabilities built into mind mapping software programs like Mindjet’s MindManager 7.0.
All too often, firms of all sizes never move beyond MindManager’s default […]
Mar
8
Free tips for platform-building success
Filed Under Branding, Content, Graphic Elements, Newsletters | Leave a Comment
A platform is a marketing process based on frequent messages, low-cost distribution, and control. Platforms help you inform your market and keep in touch until your prospects are ready to buy.
The first question that publishers ask authors, for example, is often: “What’s the size of your platform–how many potential buyers for this book can you […]
Feb
9
Tips for MindManager Users: #4 Add your logo
Filed Under Branding, Mind Mapping, Websites | Leave a Comment
You can easily add your logo to mind maps created with Mindjet’s MindManager. Adding your logo “brands” your maps, reinforcing your image and differentiating your work from the competition.
The easiest way to do this is to insert your logo as a graphic in the center topic. Your logo can appear adjacent to the text […]
Feb
5
About Guy Kawasaki “extreme makeover”
Filed Under Branding | Leave a Comment
What’s really fascinating about Guy Kawasaki’s makeover of his Linkedin profile, previously described, was that his profile was already one of the most traveled on the site!
Yet, he wanted to make it better. I wonder how much of his success is due to precisely this level of attention to detail!











